Toyota Comic Relief Fundraising launch
Comic Relief is a major UK based charity launched in 1985 alongside the Live Aid Campaign to help alleviate global poverty. Its bi-annual “Red Nose Day” is a big fixture in the charity’s calendar, using comedy and entertainment to help drive positive change. Toyota are an official partner for Red Nose Day 2015, and as part of the launch event at the company’s UK headquarters, I was asked to visualise the various fundraising ideas over a two day period.